Cookies & storage choices.
Read Indianapolis Zoo visitor information without accepting optional storage. This notice explains what stays in your browser, how paid advertising is measured and where to change your decision. An admission inquiry does not require advertising consent.
1. Separate the purposes.
Cookies are small records a browser can send back with a request. Browser local storage keeps information on the device rather than automatically attaching it to every request. Both can remember something about a visit. This notice covers both, including the record of your consent decision and the token that lets you return to a support conversation.
Strictly necessary use. The site records your storage choice so it can respect it. Form delivery and security also involve technical request information, including an IP address and browser information. A server log is not a cookie. Declining optional browser storage does not prevent those technical records from being created when you request a page or send a message.
Requested support. Chat keeps a conversation token in your browser so you can return to that conversation. This is support-session persistence, not an advertising preference. Starting a support conversation is a separate choice from allowing analytics or advertising storage; the support consent concerns the details you send for that conversation.
Analytics. Optional analytics storage supports measurement of how visitors use the site. It is not needed to read visit preparation or use the day-planning guidance. The analytics storage signal starts denied and remains denied until permission is given.
Advertising. Optional advertising storage supports attribution of paid visits and the advertising purposes you permit. It can connect an arrival with the ad click that led here. Consent to answer a question is not consent to store an advertising identifier. The privacy notice explains the personal-data handling that sits behind these separate purposes.
2. The storage record.
The table lists the preference key and support token used by this site, alongside advertising click parameters. A parameter in an arrival URL is not, by itself, a stored cookie. Platform retention details are available in the linked privacy policies.
| Name or record | Who sets it | Purpose and permission | How long it lasts |
|---|---|---|---|
site_consent_v2 | indianapoliszoo.us | Browser record of your storage choice. Necessary to apply that choice; no other site key persists a preference. | Consent-choice record: 12 months. Clearing browser storage can remove the local record earlier. |
zoo_support_tokenSupport conversation token | indianapoliszoo.us through haci00c.php | Connects the browser with the conversation you start. Stored in local storage for returning to support, separately from advertising. | Local persistence lasts until cleared by the browser or visitor; no fixed browser expiry is specified. Chat transcripts are retained for 12 months. |
gclid | Google Ads attaches it to an ad-click URL | Identifies a Google advertising click. The site does not persist the click identifier before optional permission. | No separate first-party identifier lifetime is specified. Google's own storage and retention are described in its policy. |
msclkid | Microsoft Advertising attaches it to an ad-click URL | Identifies a Microsoft advertising click for attribution. Optional persistence requires permission. | No separate first-party identifier lifetime is specified. Microsoft explains its own retention in its privacy statement. |
fbclid | Meta Ads attaches it to an ad-click URL | Identifies a Meta advertising click. Presence in a URL does not authorize storage or personalization. | No separate first-party identifier lifetime is specified. Meta's own policy covers its platform handling. |
Server and access logs are retained for 90 days. Enquiries and their email copies are retained for 24 months; chat transcripts for 12 months. These are server-side records, not browser-cookie expiry dates. Deleting a browser token will not erase the transcript or an inquiry already sent to the operator.
A browser can block storage, clear it when a session ends or remove it through its settings. That can shorten local persistence and can make the site ask for a choice again. It can also break the connection to an existing chat even while the retained conversation still exists on the server.
3. Paid clicks reach this site.
Google Ads, Microsoft Advertising and Meta Ads send traffic here. Their click identifiers are gclid for Google, msclkid for Microsoft and fbclid for Meta. A visitor may arrive with one of these parameters in the page address before making any storage choice.
Google Ireland Ltd / Google LLC provides Google Ads and receives consent signals. Microsoft Ireland Operations Ltd provides Microsoft Advertising. Meta Platforms Ireland Ltd provides Meta Ads. Advertising measurement helps relate a visit or an inquiry to a campaign; it does not change whether your question is an inquiry rather than a booking.
The technical reference to google ads in advertising integrations refers to Google Ads, not a separate service. The site avoids persisting advertising click identifiers before permission. Arrival URLs and referring URLs can nevertheless be processed as technical request data, and a referring URL can accompany a form submission. That request processing is distinct from optional advertising storage.
Do not send a complete ad-click URL in a public message. If you ask about a parameter, the name alone is usually enough to start: for example, say that you saw msclkid. Removing a parameter from your address bar does not reverse a request that has already reached a server, nor does it withdraw an existing consent choice.
4. Four signals begin denied.
Consent Mode v2 holds ad_storage, ad_user_data, ad_personalization and analytics_storage denied until you allow storage. All four are set back to denied the moment you decline or withdraw. This consent mode state is communicated to advertising integrations so your choice applies to their permitted storage and data uses.
ad_storage concerns advertising-related storage. analytics_storage concerns analytics-related storage. ad_user_data communicates permission for sending user data for advertising, while ad_personalization communicates permission for personalized advertising. These are separate signals even when a single allow or decline action changes them together.
A denied signal is not a promise of no network request. Tags or integrations can receive a consent state and may make requests that do not use the denied storage. Page delivery also needs ordinary network communication. We do not describe declining optional storage as disabling the internet connection between your browser and every recipient.
Global Privacy Control, conveyed through the Sec-GPC header, is honoured as an opt-out without asking again. It is not treated as permission for optional advertising. Browser-level privacy choices and this site's controls should be understood together, rather than assuming that accepting a support conversation overrides either one.
5. Change your mind here.
The storage banner offers Allow storage, Decline optional storage and Manage choices. Allowing storage is an affirmative action. Optional choices are not preselected, and continuing to read a page is not permission. You do not have to agree to advertising to ask about an Indianapolis Zoo visit.
To revisit a decision, choose Manage storage choices in the footer of any page. You can also use the button below. Open the controls and choose Decline optional storage to withdraw permission. Withdrawal resets all four consent signals to denied; it does not undo processing already completed under your earlier choice.
The saved decision belongs to this browser. A different device, another browser profile or a cleared storage area may not carry it. A private browsing session may discard it when the session ends. No visitor account is used to synchronize decisions between devices.
Browser settings offer a separate way to remove cookies or local storage. Clearing everything can also remove your preference record and support token. To stop future optional use without losing the preference record, use the site's decline control rather than relying only on clearing stored data.
6. The guide stays open.
Declining optional storage leaves the visitor pages available. You can read visit preparation, ask about Indianapolis Zoo tickets and check the guidance on opening-hours inquiries. The zoo day planner is arithmetic based on your inputs, not a reason to require advertising permission.
Optional analytics and advertising storage stop being permitted, as do advertising user-data use and personalization under the four consent signals. Necessary processing continues, including remembering the refusal and receiving an inquiry you decide to send. The hosting provider serves the site and stores the enquiry database; the mail provider carries notifications to the operator's inbox.
Support remains a separate request. If you choose to start chat, the support token keeps that conversation connected to the browser. Declining advertisements does not delete chat records, and closing chat does not withdraw advertising consent. Use the storage controls for optional consent and the data-request route for retained personal information.
We do not take payment or card data on this site. There is no account or password to lose by refusing optional storage. If a browser blocks all local storage, the site may be unable to remember the refusal or reconnect a chat; use the published email or phone if the browser prevents the support controls from working.
7. Read each recipient's policy.
The platform policies explain their own data handling, including retention and rights controls beyond this website. They are external documents. Our storage choice does not sign you out of a platform account or replace the preferences you set with that platform.
- Google Ireland Ltd / Google LLC: policies.google.com privacy policy
- Microsoft Ireland Operations Ltd: privacy.microsoft.com privacy statement
- Meta Platforms Ireland Ltd: Meta privacy policy
Microsoft also publishes its United States English privacy statement. For this site's handling of inquiry content and technical data, use our privacy notice, not a platform's policy as a substitute.
US state privacy law applies, including California's CCPA/CPRA and the other state laws in force. The privacy notice's GDPR sections address visitors reaching the site from Europe. Available rights depend on the law that applies to the request; the storage controls do not require you to establish a jurisdiction before declining.
8. Ask about a specific record.
The operator / controller is Indianapoliszoo, trading at indianapoliszoo.us. For a cookie or local-storage question, email [email protected] or call (317) 630-2040. Give the record's name and the page where you noticed it. Do not send a chat token, payment details or an identity document.
1200 WEST WASHINGTON STREET, INDIANAPOLIS, IN 46222 4552, INDIANAPOLIS, IN, United StatesUse Your Data Request to ask for access, correction or deletion, or to raise a consent issue that needs a reply. A data request is answered within 7 days. Removing browser storage is not the same request as deleting retained enquiries, so say which records concern you.
You may complain to your state Attorney General and, in California, to the California Privacy Protection Agency. You do not need to accept optional storage to use the contact or data-request routes. The accessibility page gives a route to report controls you cannot operate, and the website terms explain the limits of visitor-planning information.